Privacy Policy

Shichor's Websites and widget are owned by Metudela Travel Systems Ltd. (the Company", "we" or "us"), which respects your right to privacy. We would like to allow you to make informed decisions regarding the use of your information.


The purpose of this Privacy Policy is to explain what the Company does with the information collected in connection with the travel personalization portal, the platform for ordering services related to trips from third parties (including tickets to shows and attractions, hotels, car rentals, etc., collectively: the “Services"), and a platform that connects Users, banks and/or financial institutions that can assist in financing the User’s trip (the “Financing"), and through a system that includes the sites and/or and/or the Shichor and/or the Metudela app (collectively: the “System"), and how the Company collects, uses, transfers and protects the information received from Users.


We use big data and machine learning methods in order to tailor and customize the information and Services provided to our clients. As a result, the more data we collect about Users, the better we will be able to tailor the information we provide you. 


If not otherwise defined herein, capitalized terms have the meaning given to them in the Terms of Use which are available at


Information we collect

"Personal Information" refers to data that can be linked to a specific person or entity, such as a person's name, phone number, location, email address, and travel and financing preferences. You can use our System without registering, but you will need to register if you want to save information, synchronize your routes and other information between our platforms, and use this information while traveling. You will be required to provide us with Personal Information such as your name, email address, or mobile phone number, as well as create a username and password as part of the registration process. 


We will ask you for additional Personal Information, including the travelers' ages, areas of interest, budget, and destinations, so that we can provide you with customized trip information. During your trip, we may collect Personal Information such as your location, time spent at attractions, and so on. 


You will provide Personal Information directly to banks and/or financial institutions in order to receive loans and/or Financing offers. We are not liable for how banks and/or financial institutions use your Personal Information. In order to learn how banks and/or financial institutions use your Personal Information, please review their privacy policies. The banks and/or financial institutions may share some of your Personal Information with us , just as we may share some of your Personal Information with them. Also, if we offer products or services, such as rechargeable cards together with the banks and/or financial institutions, then we will collect Personal Information regarding your use of the rechargeable cards, such as information on the types of purchases and how you divide your time.

When ordering Services, you will need to go to the website of one of our partners and provide information directly to them. We have no control over how our partners use your information, whether personal or otherwise. Please read the privacy policies of our partners to learn how they use your Personal Information. 


You are under no legal obligation to provide us with Personal Information, and providing us with this information is solely dependent on your consent. However, if you refuse to provide the Personal Information, in whole or in part, the information you will receive from us may be less tailored and customized for your needs, and additionally you may be denied access to some of the content (including Services) we provide. 


We may also collect additional information about your use of the System, Services, and/or Funding, such as advertisements you have read on the System, pages you have viewed, or offers and Services that have interested you. We may also keep a record of our communications with you, in order to assist in the resolution of any issues you or other Users may have. Certain information may be automatically gathered about your computer, browser, operating system, IP address, location, and/or mobile device. 


How we protect information

We use industry-standard security measures to protect the Personal Information we receive, both during transmission it and after we receive it. However, no method of data transfer or electronic storage is completely secure. As a result, while we strive to take reasonable steps to protect your Personal Information, we cannot guarantee its complete security. 


After receiving a written request from a User, we will delete any Personal Information we have received from that User. We are unable to restore information that has been deleted. 


How we use the information

Except as expressly set forth herein, we will not share your Personal Information with third parties without your express consent, unless required to do so by law, regulation, subpoena or court order, or if needed in order to cooperate with a law enforcement investigation. 


We will share the Personal Information you have provided to us or that we have collected with banks and other financial institutions so that they can make you a Financing offer for travel expenses which you could repay in installments. We will only do so if you ask the bank or another financial institution for an offer. 


We may use your Personal Information in order to personalize recommendations based on your needs and preferences. We may also use the Personal Information internally, such as for diagnosing server problems or in order to make our Services more user friendly. 


We may transfer your Personal Information to:

•          Companies affiliated with us, suppliers, and/or subcontractors, such as suppliers who collect, process, and/or store information for us. We will require our affiliates, suppliers, and/or subcontractors to comply with our policies with respect to  privacy protection.

•          Business partners with whom we may offer products or services, (whether jointly or not) or whose products or services may be offered on our System. You will know when a third party is involved in an offer of a product or service, when its name appears in connection with the offer, alone or together with our name. If you choose to use these products or services, we may share information about you, including your Personal Information with those partners. Please note, we do not control the privacy practices of these business partners. If you no longer wish to allow a third party to use your information, please contact that third party directly.

•          Referring websites. If you were referred to the System from  another site (for example, via a link), we may share certain information about you with the referring site. We encourage you to review the privacy policies of any site that has referred you to our System. Also, when you go to our affiliate's site through a link from our System, we provide that affiliate with a unique identifier so that they know you have been redirected from our System.


Additionally, by analyzing all information we collect or receive, including information about Users, we may create statistical information across a wide range of Users ( the "Statistical Information"). This Statistical Information helps us understand the trends and needs of the Users, so that we can consider new services and products, and so that we can adapt existing services and products to the needs of the Users. Statistical Information does not indicate individuals’ identities, and we will not link it to Personal Information. We may share Statistical Information with our partners, including advertisers, without limitation, on commercial terms determined at our sole discretion. Also, we use a tool called "Google Analytics", to collect information about the use of the System and/or in connection with Services and/or Financing. Google Analytics collects information such as how often visitors visit the System, which pages they visit when they do so, and which sites they used before reaching the System. Google Analytics only collects the IP address assigned to you on the day you visit the System and does not collect your name or other identifying information. We do not combine information collected through Google Analytics with personally identifiable information. We only use information from Google Analytics, to improve our System and/or Services. Google's ability to use and share information collected by Google Analytics regarding visits to the System is restricted by the Google Analytics Terms of Service, which are located  at and under the privacy policy, which are located at 



A cookie is a small piece of text sent by the system to the visitor's browser. The browser sends this piece of text to the original visitor's device when this visitor returns. We use cookies to customize your user experience based on your preferences. In order to save your preferences and personalizations, we may use a  "persistent" cookie. Also, if you log in, the cookie will be used to identify you as a valid user, so you will not have to re-enter your information each time you use the System. We may use third-party cookies, and we may use cookies for purposes such as targeting and providing you with advertisements tailored to your preferences. Most web browsers are initially configured to allow cookies, but you can change this setting, so that your browser blocks all cookies, or so that the browser notifies you every time a cookie is sent. You can also delete any existing cookie at any time. Please not that some features of the Services and/or the System may not work properly if you disable or remove cookies.



We may display links to third-party websites. Any Personal Information you provide to any third party is information provided directly to a third party and is subject to that third party's privacy policy. Except as described above, we will not be responsible for the content or privacy practices of third parties. We provide you with these links for your convenience. Before providing any information, including Personal Information to third parties, we encourage you to check each third party's privacy practices. We cannot be held liable for how third parties use your Personal Information. 


Use of the Services by minors

The Company does not knowingly collect Personal Information from children under the age of 13 (except as part of information regarding a family provided by Users in order to customize the trips to the needs of their family). In the event you become aware that an individual under the age of 13 has enrolled without parental or guardian permission, please advise us immediately. 


Other uses and transfer of information 

We will cooperate with law enforcement agencies or any judicial order that requires or instructs us to disclose the identity, conduct, or digital content of any User who is suspected of engaging in illegal or infringing behavior. We may use the services of subcontractors located in countries that are not your country of residence, and send them the information we receive, including Personal Information. For example, we may send your Personal Information to our subcontractors and/or companies affiliated with us worldwide. All subcontractors will be subject to non-disclosure and non-use obligations. However, some countries may have levels of protection for Personal Information or other information that do not match the level of protection in your country. We may transfer our databases, which include your information and including your Personal Information if we sell our business or part of it, including in the event of liquidation, and including transfer outside of Israel. Information about our Users, including Personal Information, may be transferred as part of negotiations before a merger, sale of the shares, or of our business. This Personal Information will continue to be subject to the terms of this Privacy Policy. By providing information to us, you expressly agree to the transfer and use described above, including transfer outside your country of residence.


Review, change or update your information

We allow you to review the Personal Information you provided during registration and make changes to data, inaccuracies, or errors. Please contact us at to request a review of the Personal Information or to correct and update your Personal Information. 

We will retain your information for as long as your account is active or as long as we need it to provide services to you. Please contact us at the email address listed above if you want to close your account or request that we do not use your information to provide you with services. We will keep and use your information, including your Personal Information, as needed to comply with our legal obligations, resolve disputes, and enforce our agreements. 


Communication and messaging

We may send you emails, as well as SMS messages or other messages about us or our products and services or the products or services of third parties. By accepting our Terms of Use (including the terms of this Privacy Policy), or using the System,  Services and/or Financing, you affirmatively consent to receive these commercial messages. You can remove your Personal Information from our mailing list, and stop receiving future messages from us, by clicking on the unsubscribe link that appears in each message, or by sending an email to Please note that we reserve the right to send you service related communications related to the Services,

 the System and/or Financing, including service announcements and administrative notices relating to your account, without offering you the option to unsubscribe unless you cancel your account.


Changes to Privacy Policy

We may updated this Privacy Policy at any time. Please check the System to see if it has been changed. If you continue to use the System after the change to the Privacy Policy, you will be deemed to have agreed to such change. 



For any inquiry or issues related to the Privacy Policy, please contact us: